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~person:"Canavarro, Ana Isabel"
~person:"George, Sneha Rose"
~type_genre:"Aufsatz im Buch"
~type_genre:"Working Paper"
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Literaturanalyse
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Literature review
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2005-2021
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Beziehungsmarketing
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Contemporary trends in innovative marketing strategies
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Effective digital marketing for improving society behavior toward DEI and SDGs
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ECONIS (ZBW)
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Social media and NPOs : an integrative literature review
Canavarro, Ana Isabel
;
Santos, Susana Cristina
;
Tiago, …
- In:
Effective digital marketing for improving society …
,
(pp. 68-75)
.
2024
Persistent link: https://www.econbiz.de/10014463404
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Then, now, and hereafter of customer engagement : insights from bibliometric and thematic literature review
Syama, K. S.
;
George, Sneha Rose
;
Edward, Manoj
; …
- In:
Contemporary trends in innovative marketing strategies
,
(pp. 178-203)
.
2024
Persistent link: https://www.econbiz.de/10014519876
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