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~person:"Caridá, Angela"
~subject:"Markenführung"
~subject:"Web 2.0 technologies"
~subject:"Werbewirkung"
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Caridá, Angela
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Managing consumer services : factory or theater?
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Rethinking and improving the health care service through interactive web technologies
Caridá, Angela
;
Colurcio, Maria
;
Melia, Monia
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Managing consumer services : factory or theater?
,
(pp. 191-210)
.
2014
Persistent link: https://www.econbiz.de/10010478139
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