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~person:"Cassia, Fabio"
~person:"Santomier, James"
~subject:"Customer value"
~subject:"Kundenzufriedenheit"
~subject:"Marketingmanagement"
~type_genre:"Conference paper"
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Search: subject_exact:"Service-Dominant Logic"
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Sport, Business and Management : an international journal ; SBM
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A perspective on value co-creation processes in eSports service ecosystems
Kunz, Reinhard E.
;
Roth, Alexander
;
Santomier, James
- In:
Sport, Business and Management : an international …
12
(
2022
)
1
,
pp. 29-53
Persistent link: https://www.econbiz.de/10012880113
Saved in:
2
Service-based vs. goods-based positioning of the product concept : effects on customer perceived value
Cassia, Fabio
;
Ugolini, Marta Maria
;
Cobelli, Nicola
; …
- In:
The TQM journal : the international review of …
27
(
2015
)
2
,
pp. 247-255
Persistent link: https://www.econbiz.de/10011298016
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