Tan, Kim-Lim; Sim, Adriel K.S.; Chai, Delon; Beck, Louise - In: International Journal of Event and Festival Management 11 (2020) 4, pp. 433-451
Purpose: Festivals are becoming a growing commodity for countries keen to increase their portfolio of tourist attractions. The benefits experienced by the local community and the visitors at festivals are multi-faceted. However, existing tourism research has primarily focussed on the value of...