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~person:"Chattopadhyay, Amitava"
~person:"Havila, Virpi"
~type_genre:"Graue Literatur"
~type_genre:"Sammlung"
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Search: subject_exact:"Internationale Werbung"
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International marketing
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Internationales Marketing
5
Emerging economies
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Multinationales Unternehmen
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Chattopadhyay, Amitava
Havila, Virpi
Meffert, Heribert
11
Ahlert, Dieter
6
Kreutzer, Ralf T.
5
Head, Keith
4
Mayer, Thierry
4
Müller, Stefan
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Sheth, Jagdish N.
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Berentzen, Johannes
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Berman, Nicolas
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Hinner, Michael B.
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Hoffmann, Stefan
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Héricourt, Jérôme
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Pausenberger, Ehrenfried
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Pues, Clemens
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Sárváry, Miklós
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Volpe Martincus, Christian
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Albaum, Gerald S.
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Becker, Christian
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Carballo, Jerónimo
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Hesse, Josef
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Imbruno, Michele
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Kruse, Phillipp
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Working paper / Department of Business Administration, University of Uppsala
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Working paper / Department of Business Studies, Uppsala University / Företagsekonomiska Institutionen, Uppsala Universitet
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Doctoral thesis / Department of Business Administration, University of Uppsala
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R & D / Institut Eropéen d'Administration des Affaires ; Corporate Renewal Initiative : working papers
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William Davidson Institute working papers series
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ECONIS (ZBW)
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Rethinking marketing programs for emerging markets
Dawar, Niraj
(
contributor
); …
-
2000
-
[Elektronische Ressource]
Persistent link: https://www.econbiz.de/10001649892
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2
Rethinking marketing programs for emerging markets
Chattopadhyay, Amitava
;
Dawar, Niraj
-
2000
Persistent link: https://www.econbiz.de/10001517706
Saved in:
3
International business-relationship triads : a study of the changing role of the intermediating actor
Havila, Virpi
-
1996
Persistent link: https://www.econbiz.de/10000947024
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4
The role of the intermediary in international business relationships : theoretical framework
Havila, Virpi
-
1993
Persistent link: https://www.econbiz.de/10000876071
Saved in:
5
Intermediary and role expectations in international business relationships
Havila, Virpi
-
1993
Persistent link: https://www.econbiz.de/10000876074
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