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~person:"Chaudhuri, Arjun"
~person:"Eckman, Molly"
~subject:"United States"
~type_genre:"Article in journal"
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Chaudhuri, Arjun
Eckman, Molly
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Journal of marketing theory and practice
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The international review of retail, distribution and consumer research
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ECONIS (ZBW)
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Application of the stimulus-organism-response model to the retail environment : the role of hedonic motivation in impulse buying behavior
Chang, Hyo Jung
;
Eckman, Molly
;
Yan, Ruoh-nan
- In:
The international review of retail, distribution and …
21
(
2011
)
3
,
pp. 233-249
Persistent link: https://www.econbiz.de/10009260851
Saved in:
2
Can hedonic store environments help retailers overcome low store accessibility?
Ashley, Christy
;
Ligas, Mark
;
Chaudhuri, Arjun
- In:
Journal of marketing theory and practice
18
(
2010
)
3
,
pp. 249-262
Persistent link: https://www.econbiz.de/10003997671
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