//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~person:"Chauhan, Gajendra Singh"
~person:"Eagle, Lynne C."
~subject:"Advertising effects"
~type_genre:"Aufsatz im Buch"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Werbeverbot"
Narrow search
Delete all filters
| 4 applied filters
Year of publication
From:
To:
Subject
All
Advertising effects
Advertising regulation
2
Werbebeschränkung
2
Werbewirkung
2
Advertising
1
Business ethics
1
Communication media
1
Großbritannien
1
Kommunikationsmedien
1
Product Placement
1
Product placement
1
USA
1
United Kingdom
1
United States
1
Unternehmensethik
1
Werbung
1
more ...
less ...
Type of publication
All
Article
2
Type of publication (narrower categories)
All
Aufsatz im Buch
Book section
2
Language
All
English
2
Author
All
Chauhan, Gajendra Singh
Eagle, Lynne C.
Dahl, Stephan
1
Miquel-Romero, María José
1
Morey, Yvette
1
Nickel, Volker
1
Sancho-Esper, Franco Manuel
1
Williams, Raymond
1
more ...
less ...
Published in...
All
Current insights and future trends : [extended versions of papers presented at the 10th ICORIA (International Conference on Research in Advertising), held in Berlin, Germany, in June 2011]
1
Marketing in the new global order : challenges and opportunities
1
Source
All
ECONIS (ZBW)
2
Showing
1
-
2
of
2
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Subtle sophistry or savvy strategy : ethical and effectiveness issues regarding product placements in mass media
Eagle, Lynne C.
;
Morey, Yvette
;
Dahl, Stephan
- In:
Current insights and future trends : [extended versions …
,
(pp. 237-247)
.
2012
Persistent link: https://www.econbiz.de/10009748096
Saved in:
2
Sex in advertisements : the magic mantra of marketing
Chauhan, Gajendra Singh
- In:
Marketing in the new global order : challenges and …
,
(pp. 295-301)
.
2007
Persistent link: https://www.econbiz.de/10003736466
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->