//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~person:"Chen, Chien-Wei"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Hochtechnologie"
Narrow search
Delete all filters
| 1 applied filter
Year of publication
From:
To:
Subject
All
Advertising effects
1
Estimation
1
High technology
1
Hochtechnologie
1
Innovation
1
Marketing management
1
Marketingmanagement
1
Schätzung
1
Taiwan
1
Werbewirkung
1
more ...
less ...
Type of publication
All
Article
1
Type of publication (narrower categories)
All
Article in journal
1
Aufsatz in Zeitschrift
1
Language
All
English
1
Author
All
Chen, Chien-Wei
Colombo, Massimo G.
65
Grilli, Luca
51
Licht, Georg
42
Oakey, Raymond P.
36
Audretsch, David B.
25
Fryges, Helmut
22
Heger, Diana
21
Grupp, Hariolf
20
Löfsten, Hans
20
Saxenian, Annalee
20
Wright, Mike
20
Gehrke, Birgit
19
Fier, Andreas
18
Gambacorta, Leonardo
18
Piva, Evila
18
Groen, Aard
17
Murtinu, Samuele
17
Seitz, Konrad
17
Bertoni, Fabio
16
Clarysse, Bart
16
Schiersch, Alexander
16
Croce, Annalisa
15
Höwer, Daniel
15
Kenney, Martin
15
Metzger, Georg
15
Nijkamp, Peter
15
Bürgel, Oliver
14
Liu, Xiaohui
14
Nerlinger, Eric A.
14
Belitz, Heike
13
Frolov, Igorʹ Ė.
13
Legler, Harald
13
Lehmann, Erik
13
Rossi-Lamastra, Cristina
13
Avnimelech, Gil
12
Cooper, Sarah
12
During, Wim
12
Knockaert, Mirjam
12
Murray, Gordon C.
12
Gambardella, Alfonso
11
more ...
less ...
Published in...
All
Industrial marketing management : the international journal for industrial and high-tech firms
1
Source
All
ECONIS (ZBW)
1
Showing
1
-
1
of
1
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Marketing communication strategies in support of product launch : an empirical study of Taiwanese high-tech firms
Chen, Chien-Wei
;
Shen, Chung-Chi
;
Chiu, Wan-Yu
- In:
Industrial marketing management : the international …
36
(
2007
)
8
,
pp. 1046-1056
Persistent link: https://www.econbiz.de/10003555839
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->