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~person:"Cheng, Li-Chen"
~person:"Schwarz, Joachim"
~subject:"Data mining"
~subject:"Kundenrückgewinnung"
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Journal of global information management : an official publication of the Information Resources Management Association
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Markt- und Absatzprognosen : Modelle, Methoden, Anwendung
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ECONIS (ZBW)
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Behavior analysis of customer churn for a customer relationship system : an empirical case study
Cheng, Li-Chen
;
Wu, Chia-Chi
;
Chen, Chih-Yi
- In:
Journal of global information management : an official …
27
(
2019
)
1
,
pp. 111-127
Persistent link: https://www.econbiz.de/10012006647
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2
Möglichkeiten des Data Minings zur Ermittlung von Kündigungsprognosen
Schwarz, Joachim
;
Buchkremer, Rüdiger
;
Mommers, Markus
- In:
Markt- und Absatzprognosen : Modelle, Methoden, Anwendung
,
(pp. 223-244)
.
2015
Persistent link: https://www.econbiz.de/10010488962
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