Gao, Yu; Li, Yao; Cheng, Maoyong; Feng, Genfu - In: Journal of Business & Industrial Marketing 32 (2017) 1, pp. 57-74
Purpose This paper aims to investigate the curvilinear effects of firms’ market learning on radical innovation and the moderation effects of the focal firms’ horizontal ties and vertical ties. Design/methodology/approach This study uses regression analysis with the survey data from 303...