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Investigating the effects of memorable experiences : an extended model of script theory
Manthiou, Aikaterini
;
Kang, Juhee
;
Chiang, Lanlung
; …
- In:
Journal of travel and tourism marketing
33
(
2016
)
1/3
,
pp. 362-379
Persistent link: https://www.econbiz.de/10011484901
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