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~person:"Childers, Terry L."
~person:"Korff, Guido"
~subject:"Werbemittel"
~type_genre:"Aufsatz in Zeitschrift"
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Werbemittel
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1987
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Consumer behaviour
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Childers, Terry L.
Korff, Guido
Gierl, Heribert
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Journal of marketing research : JMR
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ECONIS (ZBW)
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Sensory identity : the impact of olfaction on consumption
Cross, Samantha N. N.
;
Lin, Meng-Hsien
;
Childers, Terry L.
-
2015
Persistent link: https://www.econbiz.de/10011657609
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Picture-word consistency and the elaborative processing of advertisements
Houston, Michael J.
- In:
Journal of marketing research : JMR
24
(
1987
)
4
,
pp. 359-369
Persistent link: https://www.econbiz.de/10001036474
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