Choudhary, Alok; Suman, Ravi; Dixit, Vijaya; Tiwari, M.K.; … - In: International Journal of Production Economics 164 (2015) C, pp. 409-420
This work considers a monopolist firm which faces the following twin challenges of serving an environmentally sensitive market. The first challenge is the demand׳s elasticity to emissions and price. To entice its emission conscious customers and generate higher demand, the firm incrementally...