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~person:"Chrysochou, Polymeros"
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Gesundheitsvorsorge
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Chrysochou, Polymeros
Kremer, Michael
37
Kaestner, Robert
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de Walque, Damien
28
Gertler, Paul J.
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23
Ruhm, Christopher J.
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Strulik, Holger
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Dave, Dhaval
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Agribusiness : an internat. journal
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Journal of marketing communications
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PhD / Aarhus School of Business
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ECONIS (ZBW)
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Do health claims and prior awareness influence consumers' preferences for unhealthy foods? : the case of functional children' s snacks
Krystallis, Athanasios
;
Chrysochou, Polymeros
- In:
Agribusiness : an internat. journal
28
(
2012
)
1
,
pp. 86-102
Persistent link: https://www.econbiz.de/10009504462
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2
Health claims as communication tools that enhance brand loyalty : the case of low-fat claims within the dairy food category
Krystallis, Athanasios
;
Chrysochou, Polymeros
- In:
Journal of marketing communications
17
(
2011
)
3
,
pp. 213-228
Persistent link: https://www.econbiz.de/10009261652
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3
Food health branding : public discourse and health associations
Chrysochou, Polymeros
-
2010
Persistent link: https://www.econbiz.de/10008696924
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