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~person:"Chung, Doug J."
~person:"DeRoos, Nicolas"
~subject:"Werbung"
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Chung, Doug J.
DeRoos, Nicolas
Galasso, Vincenzo
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Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
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The air war vs. the ground game : an analysis of multichannel marketing in U.S. presidential elections
Zhang, Lingling
;
Chung, Doug J.
- In:
Marketing science : the marketing journal of the …
39
(
2020
)
5
,
pp. 872-892
Persistent link: https://www.econbiz.de/10012305112
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Momentum in dynamic contests
DeRoos, Nicolas
;
Sarafidis, Yianis
- In:
Economic modelling
70
(
2018
),
pp. 401-416
Persistent link: https://www.econbiz.de/10012027958
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