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~person:"Coletti, Paolo"
~subject:"Betriebliche Standortwahl"
~subject:"Beziehungsmarketing"
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Betriebliche Standortwahl
Beziehungsmarketing
Consumer behaviour
1
Data protection
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E-commerce
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Electronic Commerce
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Konsumentenverhalten
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Lieferantenmanagement
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Mass Customization
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Massenproduktion
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mass customization marketing
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Coletti, Paolo
Piller, Frank T.
21
Reichwald, Ralf
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Seelmann-Eggebert, Ralph
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Journal of direct, data and digital marketing practice : the international journal of the Institute of Direct Marketing
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ECONIS (ZBW)
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Customers' online shopping preferences in mass customization
Aichner, Thomas
;
Coletti, Paolo
- In:
Journal of direct, data and digital marketing practice …
15
(
2013
)
1
,
pp. 20-35
Persistent link: https://www.econbiz.de/10010256418
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