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~person:"Connell, Paul M."
~subject:"Germany"
~subject:"United States"
~subject:"Werbewirkung"
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Connell, Paul M.
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The role of baseline physical similarity to humans in consumer responses to anthropomorphic animal images
Connell, Paul M.
- In:
Psychology & marketing
30
(
2013
)
6
,
pp. 461-468
Persistent link: https://www.econbiz.de/10009775031
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