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~person:"Cooper, Holly"
~person:"Gambetti, Rossella C."
~subject:"Marketingmanagement"
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Cooper, Holly
Gambetti, Rossella C.
Balmer, John M. T.
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The journal of brand management : an international journal
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Restoring luxury corporate heritage brands : from crisis to ascendency
Cooper, Holly
;
Miller, Dale
;
Merrilees, Bill
- In:
The journal of brand management : an international journal
22
(
2015
)
5
,
pp. 448-466
Persistent link: https://www.econbiz.de/10011350065
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