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~person:"Costa, Camila"
~person:"Diamantopoulos, Adamantios"
~subject:"Internationales Marketing"
~type_genre:"Article in journal"
~type_genre:"Bibliografie"
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Internationales Marketing
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Costa, Camila
Diamantopoulos, Adamantios
Carneiro, Jorge Manoel Teixeira
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International business review : the official journal of the European International Business Academy
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International marketing review
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ECONIS (ZBW)
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The EU as superordinate brand origin : an entitativity perspective
Diamantopoulos, Adamantios
;
Herz, Marc
; …
- In:
International marketing review
34
(
2017
)
2
,
pp. 183-205
Persistent link: https://www.econbiz.de/10011673989
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2
A contingent approach to country-of-origin effects on foreign products evaluation : interaction of facets of country image with product classes
Costa, Camila
;
Carneiro, Jorge Manoel Teixeira
; …
- In:
International business review : the official journal of …
25
(
2016
)
5
,
pp. 1066-1075
Persistent link: https://www.econbiz.de/10011545668
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