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~person:"Dalsace, Frédéric"
~person:"Villas-Boas, Sofia"
~subject:"Consumer goods marketing"
~subject:"Konsumgütermarketing"
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Consumer goods marketing
Konsumgütermarketing
Distribution channel
8
Vertriebsweg
8
Bargaining power
3
Competitive strategy
3
Outsourcing
3
Verhandlungsmacht
3
Wettbewerbsstrategie
3
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Selling
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Verkauf
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Ökonometrisches Modell
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Außendienst
1
Bargaining theory
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Coffee trade
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Deutschland
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Field sales force
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Germany
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Gross margin
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Handelsspanne
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Kaffeehandel
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Nash equilibrium
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Sales promotion
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Salespeople
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Dalsace, Frédéric
Villas-Boas, Sofia
Ahlert, Dieter
3
Neidhart, Michael
3
Bodenstein, Gerhard
2
Bundschuh, Bernd Jürgen
2
Draganska, Michaela
2
Gottschlich, Hendrik
2
Klapper, Daniel
2
Wright, Joshua D.
2
Anselstetter, Sabine
1
Armbruster Reif, Karin
1
Berg, Herwin van den
1
Cannon, Joseph P.
1
Cijs, Ron
1
Eckhardt, Thordis
1
Elg, Ulf
1
Gundlach, Gregory T.
1
Hammann, Peter
1
Hennig-Thurau, Thorsten
1
Henning, Victor
1
Hesse, Josef
1
Jadlow, Joseph M.
1
Kuhn, Ekart
1
Manning, Kenneth C.
1
Olbrich, Rainer
1
Popp, Wolfgang
1
Potter, Andrew
1
Poulis, Efthimios
1
Poulis, Konstantinos
1
Reinke, Bodo
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Sanchez Rodrigues, Vasco
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Schnoedt, Eike
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Soethoudt, Han
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Spiller, Achim
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Stritzki, Thorsten
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Tebbe, Cordula
1
Turban, Manfred
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Ward, T. S.
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ECONIS (ZBW)
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A larger slice or a larger pie? : an empirical investigation of bargaining power in the distribution channel
Draganska, Michaela
(
contributor
); …
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2008
Persistent link: https://www.econbiz.de/10003783500
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A larger slice or a larger pie? : An empirical investigation of bargaining power in the distribution channel
Draganska, Michaela
(
contributor
); …
-
2008
Persistent link: https://www.econbiz.de/10003719975
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