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~person:"Danaher, Peter J."
~person:"O'Donoghue, Ted"
~type_genre:"Article in journal"
~type_genre:"Aufsatz in Zeitschrift"
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Search: subject_exact:"Versandhandel"
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Danaher, Peter J.
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The effect of competitive advertising interference on sales for packaged goods
Danaher, Peter J.
;
Bonfrer, Andre
;
Dhar, Sanjay
- In:
Journal of marketing research : JMR
45
(
2008
)
2
,
pp. 211-225
Persistent link: https://www.econbiz.de/10003713027
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2
Projection bias in catalog orders
Conlin, Michael
;
O'Donoghue, Ted
;
Vogelsang, Timothy J.
- In:
The American economic review
97
(
2007
)
4
,
pp. 1217-1249
Persistent link: https://www.econbiz.de/10003586378
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