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~person:"Datta, Saroj Kumar"
~person:"Derghoum, Mahfoud"
~subject:"Indien"
~subject:"Markenführung"
~subject:"Theory"
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Toward preventive management of risks theory : foundation of process structuring the theory
Maamir, Safa
;
Derghoum, Mahfoud
- In:
Management dynamics in the knowledge economy
9
(
2021
)
2/32
,
pp. 185-203
Persistent link: https://www.econbiz.de/10012596788
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The emerged trends in consumers' co-creation : a conceptual framework for extending or creating the brand
Paul, Soumi
;
Peretti, Paola
;
Datta, Saroj Kumar
- In:
Journal for international business and entrepreneurship …
9
(
2016
)
2
,
pp. 190-203
Persistent link: https://www.econbiz.de/10011610695
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