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Journal of consumer psychology : JCP ; the official journal of the Society for Consumer Psychology
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Journal of public policy & marketing : JPP & M ; an annual publ. of the Division of Research, Graduate School of Business Administration, University of Michigan
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Research pathways for societal impact : a typology of relational engagements for consumer psychology research
Ozanne, Julie L.
;
Davis, Brennan
;
Ekpo, Akon E.
- In:
Journal of consumer psychology : JCP ; the official …
32
(
2022
)
1
,
pp. 127-144
Persistent link: https://www.econbiz.de/10012815667
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Assessing the societal impact of research : the relational engagement approach
Ozanne, Julie L.
;
Davis, Brennan
;
Murray, Jeff B.
; …
- In:
Journal of public policy & marketing : JPP & M ; an …
36
(
2017
)
1
,
pp. 1-14
Persistent link: https://www.econbiz.de/10011690541
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