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~person:"Dawes, John"
~person:"Loureiro, Sandra Maria Correia"
~subject:"Markenführung"
~subject:"Markenimage"
~type_genre:"Collection of articles of several authors"
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Markenführung
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Collection of articles of several authors
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Dawes, John
Loureiro, Sandra Maria Correia
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Journal of promotion management : innovations in planning and applied research
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Promoting brand relationships
Loureiro, Sandra Maria Correia
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2019
Persistent link: https://www.econbiz.de/10012179149
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