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~person:"Dean, Dianne"
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British politics
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Dean, Dianne
Buil, Isabel
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Pich, Christopher
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Urde, Mats
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Journal of business research : JBR
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Journal of marketing management : MM
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Internal brand co-creation : the experiential brand meaning cycle in higher education
Dean, Dianne
;
Arroyo-Gamez, Ramon E.
;
Pich, Christopher
- In:
Journal of business research : JBR
69
(
2016
)
8
,
pp. 3041-3048
Persistent link: https://www.econbiz.de/10011507907
Saved in:
2
Political branding : sense of identity or identity crisis? : an investigation of the transfer potential of the
brand
identity
prism to the UK Conservative Party
Pich, Christopher
;
Dean, Dianne
- In:
Journal of marketing management : MM
31
(
2015
)
11/12
,
pp. 1353-1378
Persistent link: https://www.econbiz.de/10011405290
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