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Brand extension
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Deng, Qian
Breiter Terry, Deborah
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Butkouskaya, Vera
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Hahm, Jeeyeon
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Li, Mimi
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Tasci, Asli DA
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Wang, Junfeng
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Deng, Claire Qian
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Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
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ECONIS (ZBW)
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A model of event–destination image transfer
Deng, Qian
;
Li, Mimi
- In:
Journal of travel research : a quarterly publication of …
53
(
2014
)
1
,
pp. 69-82
Persistent link: https://www.econbiz.de/10010235906
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