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~person:"Dereje, Mekdim"
~person:"Schmit, Todd M."
~person:"Shen, Qiuhong"
~person:"Zhou, Zhangyue"
~subject:"Konsum"
~type:"book"
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Milch
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Advertising effects
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1999-2001
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Schmit, Todd M.
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Dong, Diansheng
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Fan, Sun Ya
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Issa, Liman Abbass
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Peng, Yu Hai
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Measuring the impacts of generic fluid milk and cheese advertising : a time-varying parameter application
Schmit, Todd M.
;
Kaiser, Harry M.
-
2002
Persistent link: https://www.econbiz.de/10001766787
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Identifying the extensive and intensive effects of generic advertising on the household demand for fluid milk and cheese
Schmit, Todd M.
(
contributor
)
-
2001
Persistent link: https://www.econbiz.de/10001583653
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