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~person:"Diamantopoulos, Adamantios"
~subject:"Deutschland"
~subject:"Multinationales Unternehmen"
~type_genre:"Article in journal"
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Multinationales Unternehmen
International marketing
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Internationales Marketing
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Consumer behaviour
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Brand management
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global brands
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Diamantopoulos, Adamantios
Leonidou, Leonidas C.
5
Kraus, Sascha
4
Wagner, Joachim
4
Zou, Shaoming
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Bouncken, Ricarda B.
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Buckley, Peter J.
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Aykol, Bilge
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Cesinger, Beate
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Chao, Mike Chen-Ho
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Journal of international marketing
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ECONIS (ZBW)
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A taxonomy and review of positive consumer dispositions toward foreign countries and globalization
Bartsch, Fabian
;
Riefler, Petra
;
Diamantopoulos, Adamantios
- In:
Journal of international marketing
24
(
2016
)
1
,
pp. 82-110
Persistent link: https://www.econbiz.de/10011460098
Saved in:
2
Service quality and export performance of business-to-business service providers : the role of service employee- and customer-oriented quality control initiatives
Sichtmann, Christina
;
Selasinsky, Maren von
; …
- In:
Journal of international marketing
19
(
2011
)
1
,
pp. 1-22
Persistent link: https://www.econbiz.de/10008935330
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