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~person:"Diehl, Sandra"
~person:"Eisend, Martin"
~person:"King, Stephen"
~type_genre:"Sammelwerk"
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Advertising
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Advertising effects
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Diehl, Sandra
Eisend, Martin
King, Stephen
Häusel, Hans-Georg
4
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3
Bauer, Hans H.
2
Holm, Karl-Friedrich
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International Conference on Research in Advertising <4, 2005, Saarbrücken>
2
ICORIA <14., 2015, London>
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ICORIA <15., 2016, Ljubljana>
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Universität des Saarlandes / Institut für Konsum- und Verhaltensforschung
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International journal of advertising : the quarterly review of marketing communications
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Gabler Edition Wissenschaft / Forschungsgruppe Konsum und Verhalten
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ECONIS (ZBW)
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Special issue: International Conference on Research in Advertising (ICORIA)
Eisend, Martin
(
ed.
)
-
ICORIA <14., 2015, London>
-
2017
Persistent link: https://www.econbiz.de/10011687806
Saved in:
2
Special issue: International Conference on Research in Advertising (ICORIA)
Eisend, Martin
(
ed.
)
-
ICORIA <15., 2016, Ljubljana>
-
2017
Persistent link: https://www.econbiz.de/10011799637
Saved in:
3
International advertising and communication : current insights and empirical findings
Diehl, Sandra
(
ed.
);
Terlutter, Ralf
(
contributor
)
-
2006
-
1. Aufl.
Persistent link: https://www.econbiz.de/10003323180
Saved in:
4
Advertising and communication : proceedings 4th International Conference on Research in Advertising (ICORIA), Saarland University, June 2 - 4, 2005, Saarbruecken
Diehl, Sandra
(
ed.
)
-
2005
Persistent link: https://www.econbiz.de/10003011498
Saved in:
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