//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~person:"Diller, Hermann"
~person:"Schenkel, Bernhard"
~subject:"Marketing management"
~subject:"Physical distribution"
~type_genre:"Non-commercial literature"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Kommunikationspolitik im Marketing"
Narrow search
Delete all filters
| 5 applied filters
Year of publication
From:
To:
Subject
All
Marketing management
Physical distribution
Marketingmanagement
3
Vertrieb
2
Betriebliche Kennzahl
1
Corporate planning
1
Deutschland
1
Financial ratio
1
Führungsstil
1
Germany
1
Leadership style
1
Portfolio selection
1
Portfolio-Management
1
Theorie
1
Theory
1
Unternehmensplanung
1
more ...
less ...
Type of publication
All
Book / Working Paper
3
Type of publication (narrower categories)
All
Non-commercial literature
Article in journal
9
Aufsatz in Zeitschrift
9
Aufsatz im Buch
5
Book section
5
Collection of articles of several authors
3
Graue Literatur
3
Sammelwerk
3
Arbeitspapier
2
Interview
2
Lehrbuch
2
Textbook
2
Working Paper
2
Aufsatzsammlung
1
Festschrift
1
more ...
less ...
Language
All
German
3
Author
All
Diller, Hermann
Schenkel, Bernhard
Meffert, Heribert
17
Drees, Norbert
16
Backhaus, Klaus
12
Fritz, Wolfgang
12
Nufer, Gerd
12
Kaiser, Harry M.
11
Albers, Sönke
9
Bauer, Hans H.
9
Huber, Frank
9
Wiedmann, Klaus-Peter
9
Homburg, Christian
7
Kirchgeorg, Manfred
7
Brem, E.
5
Burmann, Christoph
5
Franses, Philip Hans
5
Simon, Hermann
5
Smith, N. Craig
5
Boulding, William
4
Chandon, Pierre
4
Kay, Rosemarie
4
Kranzusch, Peter
4
Ormrod, Robert P.
4
Soberman, David A.
4
Spiller, Achim
4
Suprinovič, Olga
4
Söderlund, Magnus
4
Anderson, Kym
3
Appelmann, Eva
3
Bartling, Björn
3
Chadraba, Petr
3
Christen, Markus
3
Damania, Richard
3
Eagle, Lynne C.
3
Fehr, Ernst
3
Fok, Dennis
3
Forker, Olan D.
3
Gatignon, Hubert A.
3
Graber, Stéphane
3
Gupta, Sunil
3
Hammann, Peter
3
more ...
less ...
Published in...
All
Arbeitspapier / Universität Erlangen-Nürnberg, Betriebswirtschaftliches Institut, Lehrstuhl für Marketing
1
Marketingforschung aktuell
1
Reihe: Management-Know-how / M : praxisnah und aktuell
1
Source
All
ECONIS (ZBW)
3
Showing
1
-
3
of
3
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Innovative Marketingführung
Diller, Hermann
(
contributor
)
-
2005
Persistent link: https://www.econbiz.de/10002759936
Saved in:
2
Planning excellence : Wegweiser zum professionellen Umgang der Marketing- und Vertriebsplanung
Homburg, Christian
;
Schenkel, Bernhard
-
2005
Persistent link: https://www.econbiz.de/10013430150
Saved in:
3
Die Kundenportfolio-Analyse : ein Instrument zur Steuerung von Kundenbeziehungen
Götz, Peter
;
Diller, Hermann
-
1991
Persistent link: https://www.econbiz.de/10000951395
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->