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~person:"Dolnicar, Sara"
~subject:"Holiday behaviour"
~subject:"Marktsegmentierung"
~subject:"Tourismusmarketing"
~subject:"Viral marketing"
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Search: subject:"Cluster analysis"
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Holiday behaviour
Marktsegmentierung
Tourismusmarketing
Viral marketing
Cluster analysis
7
Clusteranalyse
6
Market segmentation
5
cluster analysis
4
Bootstrap
2
Bootstrap approach
2
Bootstrap-Verfahren
2
Consumer behaviour
2
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Marketing management
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Marketingmanagement
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bootstrap
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data-driven market segmentation
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market segmentation
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Data Mining
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Dolnicar, Sara
Tkaczynski, Aaron
7
Leisch, Friedrich
4
Parsad, Chandan
4
Prashar, Sanjeev
4
Prebensen, Nina K.
4
Walsh, Gianfranco
4
DeSarbo, Christian F.
3
Rundle-Thiele, Sharyn
3
Sondhi, Neena
3
DeSarbo, Wayne
2
DeSarbo, Wayne D.
2
DeSarbo, Wayne S.
2
Denizci Guillet, Basak
2
Deshmukh, Arun Kumar
2
Disegna, Marta
2
Eusébio, Celeste
2
Grewal, Rajdeep
2
Haverila, Matti
2
Jaiswal, Deepak
2
Kim, Seongseop
2
Lough, Nancy
2
Mumcu, Ceyda
2
Neslin, Scott A.
2
Osti, Linda
2
Schwanenberg, Stefan
2
Vijay, T. Sai
2
Aggarwal, Himanshu
1
Aghdaie, Mohammad Hasan
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Ahuja, Vandana
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Akhondzadeh-Noughabi, Elham
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Alarcón, Silverio
1
Albaum, Gerald S.
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Alexander, Matthew
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Alexandris, Kostas
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Alhothali, Ghada Talat
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Alkan, Leyla
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Allan, David
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Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
3
Marketing letters : a journal of research in marketing
2
Tourism management : research, policies, practice
1
Source
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ECONIS (ZBW)
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1
How to avoid random market segmentation solutions
Ernst, Dominik
;
Dolnicar, Sara
- In:
Journal of travel research : a quarterly publication of …
57
(
2018
)
1
,
pp. 69-82
Persistent link: https://www.econbiz.de/10011915336
Saved in:
2
Word-of-mouth segments : online, offline, visual or verbal?
Ring, Amata
;
Tkaczynski, Aaron
;
Dolnicar, Sara
- In:
Journal of travel research : a quarterly publication of …
55
(
2016
)
4
,
pp. 481-492
Persistent link: https://www.econbiz.de/10011458626
Saved in:
3
Required sample sizes for data-driven market segmentation analyses in tourism
Dolnicar, Sara
;
Grün, Bettina
;
Leisch, Friedrich
; …
- In:
Journal of travel research : a quarterly publication of …
53
(
2014
)
3
,
pp. 296-306
Persistent link: https://www.econbiz.de/10010358310
Saved in:
4
Using segment level stability to select target segments in data-driven market segmentation studies
Dolnicar, Sara
;
Leisch, Friedrich
- In:
Marketing letters : a journal of research in marketing
28
(
2017
)
3
,
pp. 423-436
Persistent link: https://www.econbiz.de/10011730667
Saved in:
5
Evaluation of structure and reproducibility of cluster solutions using the bootstrap
Dolnicar, Sara
;
Leisch, Friedrich
- In:
Marketing letters : a journal of research in marketing
21
(
2010
)
1
,
pp. 83-101
Persistent link: https://www.econbiz.de/10003956327
Saved in:
6
Tourism and discretionary income allocation : heterogeneity among households
Dolnicar, Sara
;
Crouch, Geoffrey I.
;
Devinney, Timothy …
- In:
Tourism management : research, policies, practice
29
(
2008
)
1
,
pp. 44-52
Persistent link: https://www.econbiz.de/10003569081
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