//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~person:"Dong, Beibei"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: person:"Cai, Fengyan"
Narrow search
Delete all filters
| 1 applied filter
Year of publication
From:
To:
Subject
All
Beziehungsmarketing
1
Consumer behaviour
1
Konsumentenverhalten
1
Kundenbindungsprogramm
1
Loyalty program
1
Rabatt
1
Rebate
1
Relationship marketing
1
cocreation
1
communal relationships
1
coupon redemption
1
customer participation
1
digital coupons
1
norm conflict
1
shared coupons
1
social influence
1
more ...
less ...
Online availability
All
Undetermined
1
Type of publication
All
Article
1
Type of publication (narrower categories)
All
Article in journal
1
Aufsatz in Zeitschrift
1
Language
All
English
1
Author
All
Dong, Beibei
Cai, Fengyan
11
Fang, Eric
2
Huang, Minxue
2
Shen, Hao
2
Wyer, Robert S.
2
Zhou, Nan
2
Zhuang, Mengzhou
2
Bagchi, Rajesh
1
Bodenhausen, Galen V.
1
Cai, Fengyan Cindy
1
Fan, Xiaomeng
1
Gauri, Dinesh Kumar
1
Hui, Michael K
1
Hui, Michael K.
1
Shen, Liang
1
Shi, Zhengyu
1
Tsang, Alex S. L.
1
Tsang, Alex S.L.
1
Yang, Zhiyong
1
Zhang, Kuangjie
1
Zhao, Xiaohong
1
more ...
less ...
Published in...
All
Journal of marketing
1
Source
All
ECONIS (ZBW)
1
Showing
1
-
1
of
1
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
"We earned the coupon together" : the missing link of experience cocreation in shared coupons
Fang, Eric
;
Dong, Beibei
;
Zhuang, Mengzhou
;
Cai, Fengyan
- In:
Journal of marketing
87
(
2023
)
3
,
pp. 451-471
Persistent link: https://www.econbiz.de/10014245145
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->