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~person:"Drees, Norbert"
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Search: subject_exact:"Marketing-Kommunikation"
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Marketing management
19
Marketingmanagement
19
Deutschland
9
Germany
8
Marketing
6
Online-Marketing
3
Target group
3
Zielgruppe
3
Advertising planning
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Werbeplanung
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Airline
1
Alter
1
Arzneimittel
1
Arzneimittelmarkt
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Ausländer
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Automotive industry
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Beziehungsmarketing
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Branche
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Brand
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Brand management
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China
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Consultancy services
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Consumer behaviour
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Corporate culture
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Crowdsourcing
1
Customer satisfaction
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Dienstleistungsqualität
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Dienstleistungssektor
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Discounter
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Discounters
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Exportmarketing
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Fluggesellschaft
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Food
1
Food retailing
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Foreigners
1
Gender
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Geschlecht
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Geschlechterforschung
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Graue Literatur
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15
Sammelwerk
15
Aufsatzsammlung
2
Article in journal
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German
19
Author
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Drees, Norbert
Kotler, Philip
88
Bruhn, Manfred
83
Homburg, Christian
64
Meffert, Heribert
62
Pepels, Werner
46
Sheth, Jagdish N.
41
Keller, Kevin Lane
38
Kumar, V.
38
Esch, Franz-Rudolf
34
Kirchgeorg, Manfred
34
Bauer, Hans H.
32
Wiedmann, Klaus-Peter
32
Backhaus, Klaus
29
Tomczak, Torsten
29
Vrontis, Demetris
29
Albers, Sönke
28
Kitchen, Philip J.
28
Kerin, Roger A.
27
Kleinaltenkamp, Michael
26
Berndt, Ralph
25
Kuß, Alfred
25
Piercy, Nigel
25
Burmann, Christoph
24
O'Cass, Aron
24
Melewar, T. C.
22
Varadarajan, Rajan
22
Armstrong, Gary
21
Balmer, John M. T.
21
Diller, Hermann
21
Fantapié Altobelli, Claudia
21
Hartley, Steven W.
21
Hinson, Robert
21
Morgan, Neil A.
21
Rajagopal
21
Schultz, Don E.
21
Fritz, Wolfgang
20
Hult, G. Tomas M.
20
Madhani, Pankaj M.
20
Peter, Jerome Paul
20
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Institution
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Fachhochschule Erfurt / Fachbereich Wirtschaftswissenschaft
1
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Erfurter Hefte zum angewandten Marketing
17
Transfer, Werbeforschung & Praxis : Zeitschrift für Werbung, Kommunikation und Markenführung
1
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ECONIS (ZBW)
19
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