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~person:"Dressler, Matthias"
~subject:"Betriebliche Wertschöpfung"
~subject:"Relationship marketing"
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Betriebliche Wertschöpfung
Relationship marketing
Beziehungsmarketing
2
Consumer behaviour
2
Deutschland
2
Dienstleistungsmarketing
2
Germany
2
Gesetzliche Krankenversicherung
2
Konsumentenverhalten
2
Krankenkasse
2
Kundenbindung
2
Lebensstil
2
Lifestyle
2
Marketing
2
Public health insurance
2
Services marketing
2
Student
2
Students
2
Studierende
2
Wahlmöglichkeit
2
Medizinische Versorgung
1
Öffentliches Gesundheitswesen
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German
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Dressler, Matthias
Grönroos, Christian
13
Vargo, Stephen L.
8
Bruhn, Manfred
7
Lusch, Robert F.
7
Stauss, Bernd
6
Bitner, Mary Jo
4
Hansen, John D.
4
Harris, Lloyd C.
4
Helmig, Bernd
4
Huang, Ming-Hui
4
Jones, Tim
4
Rust, Roland T.
4
Taylor, Shirley F.
4
Akaka, Melissa Archpru
3
Baglieri, Enzo
3
Baron, Steve
3
Corsten, Hans
3
Dagger, Tracey S.
3
Gremler, Dwayne D.
3
Gummerus, Johanna
3
Gummesson, Evert
3
Jaakkola, Elina
3
Kowalkowski, Christian
3
Lemon, Katherine N.
3
McColl-Kennedy, Janet R.
3
Meffert, Heribert
3
Zeithaml, Valarie A.
3
Aarikka-Stenroos, Leena
2
Adhikari, Atanu
2
Ahlert, Dieter
2
Ahlert, Martin
2
Alexander Joseph Ibnu Wibowo
2
Barrutia, José M.
2
Becker, Peter
2
Beetles, Andrea C.
2
Bejou, David
2
Benkenstein, Martin
2
Berry, Leonard L.
2
Bumbacher, Urs
2
Carrubbo, Luca
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ECONIS (ZBW)
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Strategische Kundenbindung im Public Health-Care : Gewinnung und Bindung von studentischen Zielgruppen
Dressler, Matthias
(
ed.
);
Borgmann, Kristin
(
contributor
)
-
2006
-
1. Aufl.
Persistent link: https://www.econbiz.de/10003377467
Saved in:
2
Strategische Kundenbindung im Public Health-Care : Gewinnung und Bindung von studentischen Zielgruppen
Dressler, Matthias
(
contributor
);
Borgmann, K.
(
contributor
)
-
2006
-
1. Aufl.
Persistent link: https://www.econbiz.de/10013515356
Saved in:
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