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~person:"Drummond, Conor"
~person:"Homburg, Christian"
~subject:"Business-to-business marketing"
~type_genre:"Aufsatzsammlung"
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Special issue: social media in business-to-business interaction, engagement, co-creation, and communication
McGrath, Helen
(
ed.
);
O'Toole, Thomas
(
ed.
); …
-
2023
Persistent link: https://www.econbiz.de/10014314174
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