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~person:"Du, Rong"
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Consumer behaviour
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Dauerhafte Konsumgüter
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Durable goods
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Du, Rong
Hu, Qiying
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Chen, Jiguang
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Ge, Zehui
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DU, RONG
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HU, QIYING
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Hu, Jing
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European Journal of Operational Research
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European journal of operational research : EJOR
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International journal of services technology and management
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OLC EcoSci
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Consumer's optimal policies for purchasing durable goods
Jia, Junxiu
;
Du, Rong
;
Hu, Qiying
- In:
International journal of services technology and management
14
(
2010
)
1
,
pp. 41-57
Persistent link: https://www.econbiz.de/10003978016
Saved in:
2
Stochastic optimal budget decision for advertising considering uncertain sales responses
Du, Rong
;
Hu, Qiying
;
Ai, Shizhong
- In:
European Journal of Operational Research
183
(
2007
)
3
,
pp. 1042-1054
Persistent link: https://www.econbiz.de/10005337239
Saved in:
3
Stochastic optimal budget decision for advertising considering uncertain sales responses
Du, Rong
;
Hu, Qiying
;
Ai, Shizhong
- In:
European journal of operational research : EJOR
183
(
2007
)
3
,
pp. 1042-1054
Persistent link: https://www.econbiz.de/10007753052
Saved in:
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