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~person:"Dudenhöffer, Kathrin"
~person:"Herrmann, Andreas"
~person:"Lee, Seong Kon"
~subject:"Absatz"
~type_genre:"Aufsatz in Zeitschrift"
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Lee, Seong Kon
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Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
1
Technological forecasting & social change : an international journal
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ECONIS (ZBW)
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Analysis on the feedback effect for the diffusion of innovative technologies focusing on the green car
Lee, Duk Hee
;
Park, Sang Yong
;
Kim, Jong Wook
;
Lee, …
- In:
Technological forecasting & social change : an …
80
(
2013
)
3
,
pp. 498-509
Persistent link: https://www.econbiz.de/10009727809
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2
Gut liking for the ordinary : incorporating design fluency improves automobile sales forecasts
Landwehr, Jan Rüdiger
;
Labroo, Aparna A.
;
Herrmann, Andreas
- In:
Marketing science : the marketing journal of the …
30
(
2011
)
3
,
pp. 416-429
Persistent link: https://www.econbiz.de/10009160796
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