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Evolving corporate structures and cultures in Asia : the impact of globalization
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Brand management strategies to enhance customer value in the Chinese telecom market
Hu, Chun
;
Dzever, Sam
- In:
Evolving corporate structures and cultures in Asia : …
,
(pp. 213-222)
.
2008
Persistent link: https://www.econbiz.de/10003837558
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