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~person:"Eggert, Andreas"
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Betriebliche Wertschöpfung
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Customer value
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Beziehungsmarketing
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Lieferantenmanagement
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value
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Eggert, Andreas
Kleinaltenkamp, Michael
9
Jacob, Frank
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Roth, Stefan
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Bruns, Katherina
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Plewa, Carolin
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Prohl-Schwenke, Katharina
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Chekalina, Tatiana
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Elgeti, Laura
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Karampournioti, Evmorfia
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Keränen, Joona
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Skarli, Jim Broch
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Tran, Trang P.
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Ulaga, Wolfgang
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Akbar, Payam
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Al-Imamy, Saifeddin
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Industrial marketing management : the international journal for industrial and high-tech firms
2
Journal of Inter-Organizational Relationships
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ECONIS (ZBW)
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Rethinking customer-perceived value in business markets from an organizational perspective
Kleinaltenkamp, Michael
;
Eggert, Andreas
;
Kashyap, Vishal
; …
- In:
Journal of Inter-Organizational Relationships
28
(
2022
)
1/2
,
pp. 1-18
Persistent link: https://www.econbiz.de/10013460222
Saved in:
2
Toward a comprehensive framework of value proposition development : from strategy to implementation
Payne, Adrian
;
Frow, Pennie
;
Steinhoff, Lena
;
Eggert, …
- In:
Industrial marketing management : the international …
87
(
2020
),
pp. 244-255
Persistent link: https://www.econbiz.de/10012285182
Saved in:
3
Conceptualizing and communicating value in business markets : from value in exchange to
value
in
use
Eggert, Andreas
;
Ulaga, Wolfgang
;
Frow, Pennie
;
Payne, …
- In:
Industrial marketing management : the international …
69
(
2018
),
pp. 80-90
Persistent link: https://www.econbiz.de/10011822306
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