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~person:"Ehret, Michael"
~person:"Homburg, Christian"
~subject:"Innovation"
~subject:"Lieferantenmanagement"
~subject:"Theorie"
~subject:"Unternehmenserfolg"
~type_genre:"Collection of articles of several authors"
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Innovation
Lieferantenmanagement
Theorie
Unternehmenserfolg
B-to-B-Marketing
1
Betriebliche Wertschöpfung
1
Business-to-Business-Marketing
1
Business-to-business marketing
1
Customer integration
1
Deutschland
1
Dienstleistungsmanagement
1
Germany
1
Kundenintegration
1
Kundenmanagement
1
Kundenorientierung
1
Preismanagement
1
Preispolitik
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Pricing strategy
1
Service management
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Theory
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Ehret, Michael
Homburg, Christian
Kleinaltenkamp, Michael
10
Pepels, Werner
3
Plinke, Wulff
3
Hinterhuber, Andreas
2
Jacob, Frank
2
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ECONIS (ZBW)
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Preismanagement auf Business-to-Business Märkten : Preisstrategie - Preisbestimmung - Preisdurchsetzung
Homburg, Christian
(
ed.
);
Totzek, Dirk
(
contributor
)
-
2011
-
1. Aufl.
Persistent link: https://www.econbiz.de/10008904879
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