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~person:"Eisenhardt, Kathleen M."
~person:"Keegan, Sheila"
~subject:"Forschung"
~subject:"Konsumentenverhalten"
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Qualitative Methode
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Qualitative method
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Eisenhardt, Kathleen M.
Keegan, Sheila
Belk, Russell W.
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Qualitative market research : an international journal
2
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ECONIS (ZBW)
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Digital technologies are re-shaping our brains : what are the implications for society and the research industry?
Keegan, Sheila
- In:
Qualitative market research : an international journal
15
(
2012
)
3
,
pp. 328-346
Persistent link: https://www.econbiz.de/10009573209
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"Emergent inquiry" : a practitioner's reflections on the development of qualitative research
Keegan, Sheila
- In:
Qualitative market research : an international journal
12
(
2009
)
2
,
pp. 234-248
Persistent link: https://www.econbiz.de/10003843738
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