//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~person:"Ekinci, Yuksel"
~person:"Fatma, Mobin"
~person:"Hussain, Rahim"
~subject:"Konsumentenverhalten"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject:"Brand loyalty"
Narrow search
Delete all filters
| 4 applied filters
Year of publication
From:
To:
Subject
All
Konsumentenverhalten
Brand loyalty
14
Beziehungsmarketing
9
Relationship marketing
9
Brand image
8
Brand management
8
Consumer behaviour
8
Markenführung
8
Markenimage
8
Markentreue
8
Customer satisfaction
7
Brand
6
Kundenzufriedenheit
6
Markenartikel
6
brand loyalty
4
Brand satisfaction
3
CSR
3
Corporate Social Responsibility
3
Corporate social responsibility
3
Service quality
3
Airline
2
Brand experience
2
Brand identification
2
Corporate association
2
Corporate image
2
Customer value
2
Customer-brand engagement
2
Destination management
2
Destinationsmanagement
2
Dienstleistungsqualität
2
Fluggesellschaft
2
Online banking
2
Tourism marketing
2
Tourismusmarketing
2
brand equity
2
brand trust
2
Advertising effects
1
Affective/calculative commitment
1
Age
1
Age group
1
more ...
less ...
Online availability
All
Undetermined
8
Type of publication
All
Article
8
Type of publication (narrower categories)
All
Article in journal
8
Aufsatz in Zeitschrift
8
Language
All
English
8
Author
All
Ekinci, Yuksel
Fatma, Mobin
Hussain, Rahim
Dawes, John
13
Han, Heesup
12
Silberhorn, Nadja
7
Hwang, Jinsoo
6
Khan, Imran
6
Kim, Jinkyung Jenny
6
Hildebrandt, Lutz
5
Japutra, Arnold
5
King, Ceridwyn
5
Leckie, Civilai
5
Rahman, Zillur
5
So, Kevin Kam Fung
5
Sohail, M. Sadiq
5
Trinh, Giang
5
Ahn, Jiseon
4
Augusto, Mário Gomes
4
Bang, Nguyen
4
Berndt, Ernst R.
4
Gil Saura, Irene
4
Huang, Chao-Chin
4
Ismail, Ahmed Rageh
4
Kaufmann, Hans Rüdiger
4
Loureiro, Sandra Maria Correia
4
Melewar, T. C.
4
Molinillo, Sebastian
4
Park, Jungkun
4
Ramkissoon, Haywantee
4
Rather, Raouf Ahmad
4
Rubio Benito, Natalia
4
Thomson, Matthew
4
Šerić, Maja
4
Aitken, Murray L.
3
Back, Ki-Joon
3
Bruwer, Johan
3
Dewnarain, Senika
3
Fang, Shih Chieh
3
Fang, Shyh-Rong
3
Fetscherin, Marc
3
more ...
less ...
Published in...
All
International journal of business excellence
1
International journal of market research
1
Journal of retailing and consumer services
1
Journal of strategic marketing
1
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
1
Psychology & marketing
1
The international journal of bank marketing : IJBM
1
The journal of product & brand management
1
more ...
less ...
Source
All
ECONIS (ZBW)
8
Showing
1
-
8
of
8
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Does celebrity attachment influence brand attachment and
brand
loyalty
in celebrity endorsement? : a mixed methods study
Özer, Mehmet
;
Özer, Alper
;
Ekinci, Yuksel
;
Koçak, Akın
- In:
Psychology & marketing
39
(
2022
)
12
,
pp. 2384-2400
Persistent link: https://www.econbiz.de/10013465202
Saved in:
2
Extension and validation of a novel destination brand equity model
Ekinci, Yuksel
;
Japutra, Arnold
;
Molinillo, Sebastian
; …
- In:
Journal of travel research : a quarterly publication of …
62
(
2023
)
6
,
pp. 1257-1276
Persistent link: https://www.econbiz.de/10014295315
Saved in:
3
Connecting the dots between CSR and
brand
loyalty
: the mediating role of brand experience and brand trust
Khan, Imran
;
Fatma, Mobin
- In:
International journal of business excellence
17
(
2019
)
4
,
pp. 439-455
Persistent link: https://www.econbiz.de/10012052315
Saved in:
4
Tie the knot : building stronger consumers' attachment toward a brand
Japutra, Arnold
;
Ekinci, Yuksel
;
Simkin, Lyndon
- In:
Journal of strategic marketing
26
(
2018
)
3
,
pp. 223-240
Persistent link: https://www.econbiz.de/10011894545
Saved in:
5
Customer experience and commitment in retailing : does customer age matter?
Khan, Imran
;
Hollebeek, Linda D.
;
Fatma, Mobin
;
Islam, …
- In:
Journal of retailing and consumer services
57
(
2020
),
pp. 1-9
Persistent link: https://www.econbiz.de/10012305359
Saved in:
6
A consumer-based brand performance model for assessing brand success
Molinillo, Sebastian
;
Ekinci, Yuksel
;
Japutra, Arnold
- In:
International journal of market research
61
(
2019
)
1
,
pp. 93-110
Persistent link: https://www.econbiz.de/10012171946
Saved in:
7
How does corporate association influence consumer
brand
loyalty
? : mediating role of brand identification
Fatma, Mobin
;
Khan, Imran
;
Rahman, Zillur
- In:
The journal of product & brand management
25
(
2016
)
7
,
pp. 629-641
Persistent link: https://www.econbiz.de/10011616247
Saved in:
8
The role of customer brand engagement and brand experience in online banking
Khan, Imran
;
Rahman, Zillur
;
Fatma, Mobin
- In:
The international journal of bank marketing : IJBM
34
(
2016
)
7
,
pp. 1025-1041
Persistent link: https://www.econbiz.de/10011618717
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->