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~person:"Elezi, Enis"
~person:"Jain, Varsha"
~subject:"Entrepreneurship approach"
~subject:"Indien"
~subject:"Innovation"
~subject:"Wissensmanagement"
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Search: subject:"Conceptual Model"
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Entrepreneurship approach
Indien
Innovation
Wissensmanagement
Conceptual model
6
India
6
Qualitative research
4
Brand image
2
Brand management
2
Celebrity endorsements
2
Consumer behavior
2
Consumer behaviour
2
Focus group discussion
2
Konsumentenverhalten
2
Luxury branding
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Markenführung
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Meaning transfer
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Absorptive capacities
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Advertising effects
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Communication
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Großbritannien
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Knowledge transfer
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Luxury goods
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Luxusgüter
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Market research
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Elezi, Enis
Jain, Varsha
Roy, Subhadip
4
Dijk, Marc
2
Kemp, René
2
Valkering, Pieter
2
Alegre Martín, Joaquín
1
Amjad Khalili
1
Anggadwita, Grisna
1
Ballesteros-Rodríguez, José Luis
1
Bamber, Christopher
1
Burger-Helmchen, Thierry
1
Cheutet, Vincent
1
Damle, Neha
1
Derghoum, Mahfoud
1
Domínguez-Falcón, Carmen
1
Donaldson, Colin
1
Ganesh B. E.
1
Garg, Akanksha
1
Goh, Mark
1
Guilmi, Redouane
1
Holbrook, Jack
1
Hussain, Syeda Sheeba
1
Jagani, Kyati
1
Jha, Kumar Neeraj
1
Kalıpçı, Mehmet Bahadır
1
Karim, A. N. Mustafizul
1
Kiani Mavi, Neda
1
Kiani Mavi, Reza
1
Kitchen, Philip J.
1
Kumar, Avinash
1
Kumra, Rajeev
1
Lamouri, Samir
1
Lathabhavan, Remya
1
Liñán, Francisco
1
Louis-Sydney, Ludovic
1
Läänelaid, Siim
1
Maamir, Safa
1
Malik, Qaisar Ali
1
Maltsev, Eduard
1
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Published in...
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Health marketing quarterly
1
International journal of management concepts and philosophy : IJMCP
1
Journal of knowledge management
1
Qualitative market research : an international journal
1
The journal of product & brand management
1
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ECONIS (ZBW)
5
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1
Experiential examination of higher education partnerships in the UK : a knowledge management perspective
Elezi, Enis
;
Bamber, Christopher
- In:
Journal of knowledge management
26
(
2022
)
1
,
pp. 232-256
Persistent link: https://www.econbiz.de/10012797932
Saved in:
2
Discovering surrogate branding via online image development : a case from India
Jain, Varsha
;
Kitchen, Philip J.
;
Ganesh B. E.
;
Garg, …
- In:
International journal of management concepts and …
12
(
2019
)
3
,
pp. 342-359
Persistent link: https://www.econbiz.de/10012105416
Saved in:
3
Communicating nutraceuticals : a multi-stakeholder perspective from a developing nation
Jain, Varsha
;
Roy, Subhadip
;
Damle, Neha
;
Jagani, Kyati
- In:
Health marketing quarterly
33
(
2016
)
3
,
pp. 239-254
Persistent link: https://www.econbiz.de/10011584750
Saved in:
4
Understanding meaning transfer in celebrity endorsements : a qualitative exploration
Jain, Varsha
;
Roy, Subhadip
- In:
Qualitative market research : an international journal
19
(
2016
)
3
,
pp. 266-286
Persistent link: https://www.econbiz.de/10011598407
Saved in:
5
Conceptualizing luxury buying behavior : the Indian perspective
Jain, Varsha
;
Roy, Subhadip
;
Ranchhod, Ashok
- In:
The journal of product & brand management
24
(
2015
)
3
,
pp. 211-228
Persistent link: https://www.econbiz.de/10011378279
Saved in:
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