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~person:"Emrich, Oliver"
~subject:"Innovationsakzeptanz"
~subject:"Social web"
~subject:"e-commerce"
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Innovationsakzeptanz
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e-commerce
Online retailing
8
Online-Handel
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Consumer behaviour
7
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7
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4
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4
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Vertriebsweg
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Betriebliche Wertschöpfung
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Deutschland
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Ladengestaltung
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Emrich, Oliver
Law, Chun Hung Roberts
13
Martens, Bertin
11
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8
Dennis, Charles
8
Hajli, Nick
8
Agrawal, David R.
7
Duch-Brown, Néstor
7
Hackl, Franz
7
Dwivedi, Yogesh Kumar
6
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6
Liang, Sai
6
Pavlou, Paul A.
6
Sajad Rezaei
6
Turban, Efraim
6
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5
Forsythe, Sandra
5
Heinemann, Gerrit
5
Holland, Heinrich
5
Martinez, Luis F.
5
Tan, Yong
5
Baier, Daniel
4
Bijmolt, Tammo H. A.
4
Dennis, Alan
4
Fox, William F.
4
Groß, Michael
4
Hui, Xiang
4
Hölzl-Leitner, Michael
4
Kang, Jong Woo
4
Lambrecht, Anja
4
Lin, Zhangxi
4
Liu, Xianwei
4
Oestreicher-Singer, Gal
4
Palmatier, Robert W.
4
Qiu, Liangfei
4
Scarsini, Marco
4
Shankar, Amit
4
Somogyi, Simon
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Interactive Marketing im Web 2.0+ : Konzepte und Anwendungen für ein erfolgreiches Marketingmanagement im Internet
2
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
1
Journal of marketing research
1
Problems and perspectives in management : PPM ; international research journal
1
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ECONIS (ZBW)
5
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1
Face forward: how employees' digital presence on service websites affects customer perceptions of website and employee service quality
Herhausen, Dennis
;
Emrich, Oliver
;
Grewal, Dhruv
; …
- In:
Journal of marketing research
57
(
2020
)
5
,
pp. 917-936
Persistent link: https://www.econbiz.de/10012271989
Saved in:
2
The impact of a homogenous versus a prototypical web design on online retail patronage for multichannel providers
Emrich, Oliver
;
Verhoef, Peter C.
- In:
International journal of research in marketing : IJRM ; …
32
(
2015
)
4
,
pp. 363-374
Persistent link: https://www.econbiz.de/10011428861
Saved in:
3
A macro-perspective on co-creation processes on the Internet
Emrich, Oliver
;
Rudolph, Thomas
- In:
Problems and perspectives in management : PPM ; …
12
(
2014
)
2
,
pp. 75-85
Persistent link: https://www.econbiz.de/10010390256
Saved in:
4
Einsatzmöglichkeiten von Web 2.0-Instrumenten im Online-Handel und ihre Nutzung durch Konsumenten
Rudolph, Thomas
;
Emrich, Oliver
;
Meise, Jan Niklas
- In:
Interactive Marketing im Web 2.0+ : Konzepte und …
,
(pp. 183-196)
.
2008
Persistent link: https://www.econbiz.de/10003762123
Saved in:
5
Einsatzmöglichkeiten von Web 2.0-Instrumenten im Online-Handel und ihre Nutzung durch Konsumenten
Rudolph, Thomas
;
Emrich, Oliver
;
Meise, Jan Niklas
- In:
Interactive Marketing im Web 2.0+ : Konzepte und …
,
(pp. 183-196)
.
2007
Persistent link: https://www.econbiz.de/10003565836
Saved in:
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