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~person:"Enkawa, Takao"
~source:"econis"
~subject:"Virales Marketing"
~type:"article"
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Marketing letters : a journal of research in marketing
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What characterizes Chinese consumer behavior? : a cross-industry analysis of the Chinese diaspora in Japan
Frank, Björn
;
Abulaiti, Gulimire
;
Enkawa, Takao
- In:
Marketing letters : a journal of research in marketing
23
(
2012
)
3
,
pp. 683-700
Persistent link: https://www.econbiz.de/10009579979
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