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~person:"Eriksson, Kent"
~person:"Fernandes, Josiane"
~person:"Worthington, Steve"
~subject:"Brazil"
~type:"article"
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The international journal of bank marketing : IJBM
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The advertising of corporate social responsibility in a Brazilian bank
Scharf, Edson Roberto
;
Fernandes, Josiane
- In:
The international journal of bank marketing : IJBM
31
(
2013
)
1
,
pp. 24-37
Persistent link: https://www.econbiz.de/10009722344
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2
Corporate social responsibility to build strong Brazilian bank brand
Scharf, Edson Roberto
;
Fernandes, Josiane
;
Kormann, …
- In:
The international journal of bank marketing : IJBM
30
(
2012
)
6
,
pp. 436-451
Persistent link: https://www.econbiz.de/10009667020
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