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~person:"Erikstad, Stein Ove"
~person:"Jirsák, Petr"
~person:"Karatas-Cetin, Cimen"
~person:"Pallis, Thanos"
~subject:"Grounded Theory"
~type_genre:"Case study"
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Discovering the nexus between market orientation and open innovation : a grounded theory approach
Denktas-Sakar, Gul
;
Karatas-Cetin, Cimen
; …
- In:
Transcultural marketing for incremental and radical …
,
(pp. 1-42)
.
2014
Persistent link: https://www.econbiz.de/10010211709
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