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~person:"Esteban-Bravo, M."
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Esteban-Bravo, M.
Lado, Nora
33
Lado Coustré, Nora
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Journal of the Operational Research Society : OR
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Brand value in horizontal alliances : the case of twin-cars
Esteban-Bravo, M.
;
Lado Coustré, Nora
- In:
Journal of the Operational Research Society : OR
62
(
2011
)
8
,
pp. 1533-1542
Persistent link: https://www.econbiz.de/10009230714
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