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~person:"Faßnacht, Martin"
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Lieferantenmanagement
3
Supplier relationship management
3
Category Management
1
Category management
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Consumer goods industry
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Demand
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Deutschland
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Distribution channel
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Einzelhandel
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Marketingmanagement
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Maschinenbau
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Nachfrage
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Organisation
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Organization
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Retail trade
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Risikomanagement
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Faßnacht, Martin
Svensson, Göran
50
Wagner, Stephan M.
41
Homburg, Christian
39
Kleinaltenkamp, Michael
37
Schiele, Holger
35
Görg, Holger
31
Naudé, Peter
31
Cheng, T. C. E.
29
Spiller, Achim
28
Eßig, Michael
27
Choi, Thomas Y.
26
Henneberg, Stephan
25
Huo, Baofeng
24
Choi, Tsan-Ming
23
Hartmann, Evi
23
Stölzle, Wolfgang
23
Zentes, Joachim
23
Mysen, Tore
22
Schoenherr, Tobias
22
Kaufmann, Lutz
21
Schlippenbach, Vanessa von
21
Bruhn, Manfred
20
Chen, Ying-Ju
20
Matsushima, Noriaki
20
Narasimhan, Ram
20
Chambolle, Claire
19
Liu, Yi
19
Raff, Horst
19
Stahl, Konrad
19
Zhao, Xiande
19
Baake, Pio
18
Blome, Constantin
18
Bogaschewsky, Ronald
18
Jacob, Frank
18
Kind, Hans Jarle
18
Lasch, Rainer
18
Ahlert, Dieter
17
Buvik, Arnt
17
Defever, Fabrice
17
Hanf, Jon
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Reihe: Wissenschaftliche Arbeitspapiere / W / Institut für Marktorientierte Unternehmensführung, Universität Mannheim
1
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ECONIS (ZBW)
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FMCG marketing and sales : organizing trade marketing, category management, and shopper marketing
Schmutzler, Alexander René
-
2015
Persistent link: https://www.econbiz.de/10011576864
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2
Hedging retail promotions : zero out-of-stock and zero end-of-period coverage with supply options
Breiter, Andreas
-
2012
Persistent link: https://www.econbiz.de/10009735618
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3
Opposites attract, but similarity works : a study of interorganizational similarity in marketing channels
Homburg, Christian
;
Faßnacht, Martin
;
Schneider, Janna
-
2002
Persistent link: https://www.econbiz.de/10001762968
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