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~person:"Falkenreck, Christine"
~person:"Homburg, Christian"
~person:"Kumar, V."
~subject:"Bundling strategy"
~subject:"Relationship marketing"
~subject:"Simulation"
~type_genre:"Graue Literatur"
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Search: subject:"B-to-B-Marketing"
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Bundling strategy
Relationship marketing
Simulation
B-to-B-Marketing
3
Business-to-business marketing
3
Deutschland
3
Germany
3
Leistungsbündel
2
Lieferantenmanagement
2
Supplier relationship management
2
Arbeitszufriedenheit
1
Befragung
1
Beziehungsmarketing
1
Brand image
1
Brand management
1
Business-to-Business-Marketing
1
Causality analysis
1
Customer satisfaction
1
Economics of information
1
Erfolgsfaktor
1
Estimation
1
Firm performance
1
Informationsökonomik
1
Interview
1
Job satisfaction
1
Kausalanalyse
1
Kundenzufriedenheit
1
Markenführung
1
Markenimage
1
Salespeople
1
Schätzung
1
Success factor
1
Unternehmenserfolg
1
Verbraucherzufriedenheit
1
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German
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Falkenreck, Christine
Homburg, Christian
Kumar, V.
Kühlborn, Sven
2
Stock-Homburg, Ruth
2
Ahlert, Dieter
1
Anderson, Stephen J.
1
Bartikowski, Boris
1
Beuk, Frederik
1
Bharadwaj, Sundar S.
1
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1
Burmann, Christoph
1
Colm, Laura
1
Dietrich, Jann
1
Gabriel, Lorenz
1
Gandhi, Mehak
1
Grohmann, Marcella Maria
1
Göttling, Janine
1
Harder, Frauke
1
Hasan, Sarim Mehtab
1
Hennigs, Nadine
1
Hoz-Klemme, Assaf
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Iacovone, Leonardo
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Ivens, Björn Sven
1
Jungmann, Steffen
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Kawohl, Julian
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Klimmer, Matthias
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Kowalewski, Heiko
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Krafft, Manfred
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Krause, Juliane
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Kreutzer, Ralf T.
1
Krieger, John
1
Linder, Christian
1
Luczak, Cheryl Ann
1
Modlich, Stephanie
1
Morgen, Julian
1
Murtha, Brian R.
1
Narayanan, Sridhar
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Reihe: Wissenschaftliche Arbeitspapiere / W / Institut für Marktorientierte Unternehmensführung, Universität Mannheim
2
Reihe: Management-Know-how / M : praxisnah und aktuell
1
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ECONIS (ZBW)
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Die Vermarktung von Systemen im Industriegütermarketing
Homburg, Christian
-
2005
Persistent link: https://www.econbiz.de/10013430687
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2
The link between salespeople's job satisfaction and customer satisfaction in a business-to-business context : a dyadic analysis
Homburg, Christian
;
Stock-Homburg, Ruth
-
2003
Persistent link: https://www.econbiz.de/10002512381
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3
Der erfolgreiche Weg zum Systemanbieter : strategische Neuausrichtung von Industriegüterunternehmen
Homburg, Christian
;
Kühlborn, Sven
-
2003
Persistent link: https://www.econbiz.de/10013430046
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